Now Women Entrepreneurs Of Nagpur Can Contemplate Becoming Exporters

The wave of development which struck Nagpur seems intent on influencing everyone from startups, small businesses to women entrepreneurs. People, including lady entrepreneurs, have great ideas for starting small enterprises/businesses and even to become exporters in a fastly developing city like Nagpur.

And to fulfil the dreams of such people, Digital Marketing is playing a significant role. Following is a journey of an inexperienced but ambitious and smart woman entrepreneur who started from tiny bits but aspired to hit the international market. And how Internet Marketing assisted her in establishing an enterprise.

With a determined mindset and a few hundred packets of spices, Gauri strived to reach the global market directly! Without a proper setup or even machineries, she wanted to export her spices to the gulf countries. A thorough research and analysis revealed that the demands of Indian spices in the said market were high. So, a suitable online platform was set up to promote her products. Our target audiences were businesses as well as individuals residing in the gulf countries. Initially we promoted the products using passive online marketing methods. Then gradually active methods were employed to generate the demand for the said products.

Soon, she started getting response and about 2% of her leads got converted into sales. Finally Gauri’s dream got realized as she started expanding her setup to keep up with the increasing requirements of her growing clientele. Credits to technology and online promotional tools and techniques, small businesses with big goals such as Gauri’s, are going global!

The reach and potent of Internet Marketing is undeniable. When a woman, even without a proper workplace, sitting in Nagpur can successfully trade with people residing in another part of the world then anyone can. You just have to take some wise decisions and make a few smart choices.

In the aforementioned scenario, conventional marketing methods wouldn't have been feasible for such a small enterprise. Whereas Digital Marketing with its wider reach, faster communication means and cost-effective processes delivered success.

Online Marketing can take your business to newer heights as it has certain abilities which no traditional marketing methods have. For instance, communication in real time, an extensive platform like the Internet and a wide variety of channels to promote your products/services. The different form of digital marketing like, website marketing, SEO, Social Media Marketing (SMM), Email Marketing, Content Marketing etc can be used to target different types of audiences.

Employ Web Marketing to gain maximum benefits!

Nagpur - The Investment Centre Demands Excellent Digital Marketing Services

Enterprises and companies in Nagpur call for some compelling Digital Marketing measures to be taken. Internet Marketing services, availed through Digital Marketing Consulting providers, can work wonders for any and all kinds of enterprises.

The question is - Why does your enterprise need online marketing services in a city like Nagpur?

Take a look at the indisputable answer…

The Tiger Capital of India, Nagpur has become a proliferating investment centre because of a number of reasons. Having attracted many huge projects like Mihan, Metro Rail Project, Boeing repair centre and many more, the city is blooming. Hence, a number of startups and new businesses are budding.

In such a scenario, where the competition is getting tougher each day, you need innovative ideas and plans to get to as many potential customers as possible. A large audience is definitely required to expand your business, but a number of other factors play a key role as well.

How convenient and productive it would be if you could :

• Select a group of people who are actually interested in products/services you provide
• Get in touch with a large number of people at once
• Make your business take a quantum leap
• Get to know and resolve any customer queries/issues
• Earn credibility by affirmative feedback from previous customers
• Influence people and build a name for your company/enterprise

Online Marketing will definitely help you in realizing the aforementioned targets! For instance, if you are a small business in Nagpur who wants to reach out to the global population then by using Web Marketing tools and strategies you can achieve your goals. Printing and distributing flyers, sending mails to random people residing in another part of the world, etc are not feasible and have gone out of fashion in today’s day and age.

You need advanced ways of communication and promotion to get in contact with your target audience. And these ‘Advanced Ways’ are nothing but Internet Marketing strategies and techniques. Imagine taking your business to people of the world by just sitting in Nagpur, without employing a huge manpower for the said work! Impressive isn’t it?

Having a website of your own represents your enterprise on the internet. Also Social Media can get you to a global population. A page on facebook can aid you in maintaining contact with your customers and good comments from contented customers will improve your name considerably.

Web Marketing is surely a fruitful means to publicise your product/service. It also provides you with tools to monitor your growth and drive revenues.

So why limit yourself to the orange city when you can easily reach the global village?

SEO - A Promising Approach For Companies In Nagpur

Whether emerging or well-established, any company or business needs an efficient and reliable marketing strategy to be on the path of progress. What is the excellent strategy for promoting your product/service? You ask.

In this tech era, the answer would undoubtedly be digital marketing, which carries various aspects to market a business online. One of them is Search Engine Optimization (SEO)!!!

You can say, post website development what comes in Digital Marketing is SEO. It may be difficult to stay on the predetermined path. Since potential customers would not be able to find your website on the internet, they may never get to know about your presence online.

They say, “The best place to hide a dead body is page 2 of google search results!”

The significance of SEO lies in the fact that it not only ‘GENERATES LARGE TRAFFIC’, but also makes you ‘STAND OUT’. Studies reveal that SEO can help you have a better ROI than most other traditional forms of marketing such as TV and print ads.

If you want to know precisely, ‘What is SEO’?

SEO, is a set of rules and techniques, which when applied, makes your website/blog rank in the top positions of search engine results. Users trust the results of search engines and if your website/blog is in the top ranking then they will tend to put faith in it’s excellence.

For instance, if two or more websites have exactly the same product then the website employing the best SEO techniques will have more customers which means more sales. Combined with rich and robust content, SEO is bound to help you in the long run. Nagpur is a promptly progressing hot market! Where getting noticed by a large number of people is a luxury that not all can afford. You need to come in the spotlight and stay there in order to see the numbers growing.

Proven Internet Marketing methods like Social Media Marketing, Blog Marketing, Email Marketing, Content Marketing, etc. produce optimal results working side by side with great SEO techniques and tools.  

All the facts stated above alongwith the truth that SEO is the present and the future of Online Marketing, make it a perfect reason for you to adopt SEO services. In a city like Nagpur, where Digital Marketing is spreading it roots swiftly, you may become the leader of the competition!

Nagpur- A Promptly Growing Business Hub

I say, “Businesses in Nagpur can no more thrive without getting associated with good Digital Marketing Companies”!!!

Yes, I know, you would want to debate on this if I won’t put a proper explanation on my statement…

So check it -

In the centre most part of India, lies Nagpur. So, the city is known for housing Zero Mile Stone. Famous for its oranges, it's also known to house the diamond crossing. A point where rail corridors bisecting India east to west and north to south meet.

Because of the strategic geographic location, ‘The Multi Modal International Cargo Hub And Airport At Nagpur’ or more commonly ‘Mihan’ has been set up in Nagpur. Many national-international IT and Logistics companies have started putting up facilities here. This is estimated to add a whopping 12 million to the existing population!

Hence, bringing the opportunity for many new local startups and businesses to come up to meet the rising demands of growing marketplace.

With the emergence of plenty of enterprises, competition wells up. Staying ahead of the competitors and even reaching to the right customer, demands your business to have strong presence on digital media. Here is where, an expert internet marketing company can come to your big help in the city like Nagpur.

The ongoing developments in the city, definitely call for smart and improved digital marketing strategies to help businesses to keep up with the market’s online branding requirements.

Online marketing lets you:

• Communicate with the target audience in real time
• Reach a larger number of specific audience
• Build your brand reputation
• Employ effective strategies to generate leads
• Implement tools to monitor your growth
• Interact with your consumers directly to know their issues and offer help
• Know what your customer needs or likes via feedback and reviews
• Maintain your budget since it’s more cost-effective than other conventional marketing methods.

Surely, these many reasons must be enough for you to embrace web marketing! If not, then I’ll reveal a secret..

Almost all of the top notch companies in Nagpur are making the best use of SEO and other related services of internet marketing.

Having said that, I would also like to mention that it's not necessary for you to implement the strategies that bigger companies are employing. But the reason, behind their usage of the same, needs be pondered upon!